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Editorial
Concept:
The only television magazine to provide TV programming of
France’s six free terrestrial channels (90% of the country’s
total viewing time) on a fortnightly frequency for an unbeatable
price. Prisma Presse is the only publisher to have tailored
its television program offer to this unprecedented target
group - 1 million copies sold less than 1 year after launch!
Journalistic
Approach: Since 70% of the French population only has
access to the six free terrestrial TV channels (received via
rooftop antenna), TV Grandes Chaines focuses only on
information linked to those channels. Following the "less
is more" motto, there is room for larger graphics, a
clearer editorial layout and more in-depth reviews with personalized
angles.
There
is an entertainment section in TV Grandes Chaines,
as in Prisma Presse’s other television magazines, which
features articles on current events and popular personalities
related to TV and the media, along with recurring in-depth
columns on tourism and cuisine.
Publisher:
Prisma Presse
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