Huson International Media

Australian, The

Australian, The

 

 

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The Australian is this country's only national broadsheet newspaper. The editorial values focus on leading and shaping public opinion on the issues that affect Australia, its' residents and the Australian business environment. Led by a team of highly credible and experienced journalists, editorial themes cover economic, political and social issues.

Unparalleled national and international news and business sections are supplemented by indepth business to business sections such as; Australian IT (the largest newspaper IT section in the world), Higher Education, Media, Aviation, Thoroughbreds. As well, lifestyle, arts and sports sections balance the read for our independent thinking and influential readership.

The Australian brand is globally recognised as a leader in media innovation. The brand has evolved into a multi-platform offering for both its consumers and its advertisers by taking full advantage of the many techonologies available in the marketplace. From a refreshed, smart broadsheet layout to full gloss executive lifestyle magazines. From an up-to-date by the minute guide to news around the world via The Australian website to the fully interactive iPad application, online and iPad editions are refreshed throughout the day.

DIGITAL

The Australian is a powerful brand which delivers a valuable audience across multiple platforms, including theaustralian.com.au.

News Digital Media offers an extensive and flexible range of innovative advertising products to help connect our advertisers with Aspiring Australians. Whether you’re looking for Display, Rich Media, Video, Mobile or Email, News Digital Media has a product to match.

We also offer a number of targeting capabilities to ensure that you hit the right target market at the right time. And of course, our ad products follow best practise advertising, compiling with IAB standards.

 

Represented in: US

 

KEY FACTS

Country

Australia

Target Audience

The Australian is the country's only national broadsheet newspaper, reaching the general and upmarket population in Australia.

Print Circulation

130,307 (June 2011)

Print Frequency

Daily (Mon-Fri)

Website URL

http://www.theaustralian.com.au

Monthly Pageviews

43,057,427 (Jun 2010)

Monthly Unique Visitors

2,579,214 (Jun 2010)

Additional Resources

News Digital Meda Ad Specs >>
The Australian General Pres. >>
2011-2012 Rate Card >>

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