|

|
| |
Frequency
|
Circulation
|
Target
Audience
|
| INTERNATIONAL |
| Reader's Digest - 45
Editions, 21 Languages |
Monthly
|
14,500,000
|
Reader's Digest is the world's largest selling
monthly magazine, covering politics, travel, drama, medicine, science,
nature, humor,self help, biographies and adventure. |
| H&M Magazine - Distributed
in over 1,700 stores globally |
Quarterly
|
2,415,300
|
Customers of one of the largest fashion companies in the
world, H&M. |
| AUSTRALIA |
| The
Australian |
Daily (Mon-Fri)
|
135,000
|
The Australian is
the country's only national broadsheet newspaper, reaching the general
and upmarket population in Australia. |
| The
Weekend Australian |
Weekly (Sat)
|
300,000
|
The Weekend Australian
is the country's only national broadsheet newspaper for the weekend,
reaching the general and upmarket population in Australia. |
| The
Daily Telegraph |
Daily (Mon-Sat)
|
375,000
(319,000 Sat.)
|
The Daily Telegraph is
the highest selling daily newspaper in New South Wales, reaching the
general and upmarket population in Australia. |
| The
Sunday Telegraph |
Weekly (Sun)
|
670,000
|
The Sunday Telegraph
is the biggest selling newspaper in Australia, reaching the general
and upmarket population. |
| Wish |
Monthly
|
135,000
|
Wish was especially
created for The Australians core readers, affluent men
and women who have achieved success in their career, but know there
is infinitely more to life than slog. |
| Additional
Australian Newspapers |
| BELGIUM |
| Goed
Gevoel |
Monthly
|
85,000
|
Women's magazine on fashion,
health, relationships, travel, and more. |
| CANADA |
| Best
Health (travel/tourism sector) |
Bi-monthly
|
100,000 Print Run
|
Women 35 55 who
recognize the importance of taking care of their own health. |
| Our
Canada (travel/tourism sector) (PDF) |
Bi-monthly
|
300,000
|
Our Canada celebrates
Canada, inspiring Canadians to connect and share their stories and
experiences in a trusted and unique reader-contributed community. |
| Reader's
Digest (travel/tourism sector) (PDF) |
Monthly
|
885,163
|
Active and engaged travelers. |
| CHINA |
| Ray Li Fushi Meirong |
Monthly
|
858,000
|
Fushi Meirong is
the trendy, most influential fashion magazine in China. It offers
tips on how metropolitan white collar women can bring more beauty
into their lives. It introduces women aged 20-30 to the fashion capitals
of the world. |
| Ray Li Jia Ju |
Monthly
|
485,000
|
Jia Ju is the most-widely-sold
home decorating magazine in China. |
| Ray Li Xiang Feng |
Monthly
|
510,000
|
Xiang Feng is a trendy fashion magazine for metropolitan
women aged 18-25 who are pursuing a modern, creative and personal
lifestyle. It is guided by the principle of practicality, and dedicated
to instructing young women on following international fashion trends,
finding their own fashion style and lifestyle pattern, and pursuing
and realizing their own value while finding meaningful spiritual
significance.
Xiang Feng is the leading Chinese fashion magazine in advertising
sales and circulation in its segment.
|
| Ray Li Yi Ren |
Monthly
|
755,300
|
For years the largest fashion magazine in both circulation and
readership, Yi Ren sets the trends in fashion and beauty.
It is aimed at metropolitan women aged between 25 and 40.
It is filled with practical beauty and lifestyle secrets, tips
and suggestions. The magazine is a valuable beauty reference source
for the young Chinese woman of today. By integrating Western avant-garde
fashion concepts and delicate Oriental fashion traditions, Yi
Ren perfectly combines the brands featured in the magazine with
the style of the magazine itself.
|
| FRANCE |
| La
Tribune & Moi |
Monthly
|
77,666
|
La Tribune & Moi
is a luxury magazine for readers with a high purchase power who
stay up-to-date with new fashions. |
| Discovery
+ Science |
| Geo |
Monthly
|
274,464
|
Geo readers are
extremely well educated, are in leading occupations and enjoy top
incomes. They are in the uppermost socio-economic classes and are
active consumers. |
| National
Geographic France |
Monthly
|
127,251
|
Young, upscale, highly
educated people interested in increasing and intensifying their knowledge
of geography, who share National Geographics values of
Passion, Excellence, Ethics, and Planetary Conscience. |
| Ça
M'intéresse |
Monthly
|
242,319
|
The readers of Ça
M'intéresse are open-minded men and women, who like to
indulge for their family welfare: high-tech, sports, nutrition, holidays,
etc. |
| Geo
Ado |
Monthly
|
74,537
|
Geo Ado reaches
savvy boys and girls keen on Internet, high-tech, entertainment and
fashion. Geo Ado young readers belong to high socio-economic
households in which strong cultural interests easily mix with affluent
consumption patterns. |
| Travel |
| L'Echo
Touristique |
Weekly
|
6,818
|
L'Echo Touristique
reaches distributors, travel agents, organizers, and tour operators
in the travel industry. |
| TV |
| Télé
Loisirs |
Weekly
|
1,173,433
|
Télé
Loisirs reaches consumers of cable and satellite TV in France. |
| Télé
2 semaines |
Fortnightly
|
1,162,290
|
Télé
2 semaines reaches consumers of cable and satellite TV in France. |
| TV
Grandes chaînes |
Fortnightly
|
1,132,098
|
TV Grandes chaînes
reaches consumers of French broadcast television. |
| VSD |
Weekly
|
193,208
|
VSD reaches French
consumers interested in entertainment news. |
| Women |
| Prima |
Monthly
|
485,995
|
Prima is a women's
monthly. |
| Femme
Actuelle |
Weekly
|
983,657
|
France's leading women's
magazine for 20 years, Femme Actuelle reaches more than 5.4
million French women every week. |
| Femmes |
Monthly
|
103,238
|
Femmes is a magazine
for affluent women who can afford the best and are interested in fashion,
elegance, and culture. |
| Voici |
Weekly
|
472,821
|
Voici is a women's
weekly covering celebrity news. |
| Gala |
Weekly
|
307,740
|
With its sharp focus on younger, often international stars and
its generous visuals, Gala is consistently making gains in
the extremely advertiser-friendly quality target group of younger
women on a high income. With Gala, you can appeal directly
to this attractive target group of younger, attractive, consumption-oriented
women.
|
| GERMANY |
| Video-HomeVision |
Monthly
|
51,767
|
Consumers and professionals interested
in home entertainment technologies |
| eBay
Magazin |
Quarterly
|
400,000 Print Run
|
eBay shoppers. |
| Gala Men |
Quarterly
|
120,000
|
Gala Men is a lifestyle magazine
for men. |
| Tush |
Quarterly
|
19,000
|
It is home to make-up artists, stylists,
fashion designers, top models and art directors. |
| View |
Monthly
|
128,099
|
Photo-oriented magazine aimed at people
who prefer mainly pictorial electronic media and have little time
to spare.
|
| The
Arts |
| Art |
Monthly
|
60,320
|
As well as loving art,
Art readers enjoy superior socio-economic status, a high level
of education and strong disposable incomes. |
| Cinema |
Monthly
|
159,541
|
Cinema is the trend-guide
for the young target groups which are seeking a role model. It reaches
active consumers who are interested in a wide range of activities,
and who are backed up by a correspondingly high demographic profile. |
| Stern
Spezial Fotografie |
Quarterly
|
10,000 Print Run
(numbered copies)
|
Stern Spezial Fotografie
targets the photography buff. |
| Auto |
| 4Wheel Fun |
Monthly
|
32,436
|
Off-roaders. |
| Auto
Motor und Sport |
Fortnightly
|
425,534
|
Automobile enthusiasts. |
| Automonat |
Monthly
|
500,000
|
Automonat is the
only complete guide to the German automotive market, making it the
ideal decision-making tool. |
| AutoStraßenverkehr |
Fortnightly
|
207,871
|
Buyer's guide for private
car buyers. |
| Caravaning |
Monthly
|
41,402
|
Caravaning is Germany's
leading caravaning and camping magazine. |
| Motorsport Aktuell |
Weekly
|
75,401
|
Fans of Formula classes,
touring car and rally racing, popular motorsports, the Moto Grand
Prix scene, the Superbike World Championships and Motocross. |
| Promobil |
Monthly
|
78,865
|
Germany's oldest mobile
home magazine, Promobil has been reaching motor home enthusiasts
for over 20 years. |
| Sport Auto |
Monthly
|
58,991
|
Fans of high-performance
sporty cars. |
| Consumer
Electronics |
| Audio |
Monthly
|
51,238
|
Audio is the leading
monthly test and consumer-advice magazine for hi-fi and all modern
audiovisual entertainment technologies. |
| Autohifi |
8x/yr. + special issues
|
23,024
|
Buyer's guide for keen
car-audio fans and mobile media enthusiasts, who invest above-average
amounts of money in their cars equipment. |
| Color Foto |
Monthly
|
52,418
|
Color Foto is
the leading magazine for all aspects of modern photography - the expert
companion for beginners, experienced photographers and semi-professionals
alike. |
| Stereoplay |
Monthly
|
35,422
|
Stereoplay meets
the demanding needs of dedicated hi-fi and surround sound enthusiasts,
making it a forum for experts and preparing the market for new products. |
| Video |
Monthly
|
63,555
|
In the fields of TV/digital
TV, DVD and video recording, home cinema/surround sound and camcorder/editing,
video supplies sound hands-on buyer guidance. |
| Discovery
+ Science |
| Geo |
Monthly
|
423,148
|
Geo readers are
extremely well educated, are in leading occupations and enjoy top
incomes. They are in the uppermost socio-economic classes and are
active consumers. |
| Geo
Kompakt |
Quarterly
|
125,000
|
Geo Kompakt reaches
those interested in building a personal reference library of all major
sectors of general knowledge. |
| National
Geographic Deutschland |
Monthly
|
214,832
|
With its fascinating photography and stirring stories, National
Geographic Deutschland takes 1.11 million readers every month*
to the harshest landscapes on earth, into the living environments
of foreign peoples and to evidence of great civilizations.
*AWA 2003
|
| P.M.
Magazin |
Monthly
|
337,162
|
The focus of today's P.M.
Magazin readership is young, educated men with wide-ranging interests
and aged 20-39. Professionally, the magazine's readers are concentrated
in the fields of business management, Information Technology, medicine,
engineering and the natural sciences, and they frequently hold managerial
responsibilities. They enjoy high net household incomes and are particularly
interested in scientific topics, innovative products and future trends. |
| Family |
| Eltern |
Monthly
|
353,172
|
Eltern is the magazine
for the young woman and her family. |
| Eltern
for Family |
Monthly
|
149,436
|
Eltern for Family
is the magazine for the young woman with children aged 4 to 14. |
| Food
+ Drink |
| Essen
& Trinken |
Monthly
|
183,366
|
Essen & Trinken is the magazine for the seeker
of culinary enjoyment. Every month, it reaches 1.19 million* enthusiastic
wining and dining aficionados.
*Source: MA 2004/I
|
| Essen
& Trinken Für Jeden Tag |
10x/yr.
|
336,330
|
Essen & Trinken
Für Jeden Tag is aimed at the 8.4 million aged 25 to 49 who
are highly interested in cooking, recipes and entertaining. |
| BEEF! |
Quarterly
|
100,000
|
BEEF! is a magazine
for men who cook. |
| Health |
| My
Life |
Quarterly
|
190,000 Print Run
|
My Life is aimed
at men and women aged 35 and over. This is a high-earning target group
of enthusiastic shoppers, with an active interest in their personal
appearance and wellness topics whose importance grows with
increasing age. |
| Stern
Gesund Leben |
6x per year
|
106,539
|
The readers of Stern
Spezial Gesund Leben are men and women who enjoy their lives and
actively pay attention to their physical and mental well-being. |
| Home
Interest |
| Flora
Garten |
Monthly
|
206,666
|
Flora Garten reaches
all garden- and plant-lovers. |
| Häuser |
Bimonthly
|
50,534
|
Häuser is
the high-class magazine for those interested in international architecture,
design and lifestyle. |
| Living
at Home |
Monthly
|
192,573
|
Living at Home
reaches mostly women, aged 30 to 49 in better-off households, lifestyle
orientated, and eager, active consumers. |
| Schöner
Wohnen |
Monthly
|
304,157
|
Schöner Wohnen
reaches those with an interest in modern living, building and renovating,
decorating, garden, and entertaining. |
| Motorcycle |
| Mopped |
Monthly
|
65,016
|
The young and young-at-heart in motorbiking. |
| Motorrad |
Fortnightly
|
128,477
|
Motorrad reaches, accompanies
and advises active motorcyclists as well as a steadily growing number
of people rediscovering the motorbike: a total of almost 1 million
readers in the German-speaking world, the young and young-at-heart. |
| Motorrad Classic |
6x per year
|
25,218
|
Fans of classical motorcycles. |
| PS |
Monthly
|
59,410
|
Sports bike enthusiasts. |
| Sports
and Outdoor |
| DSV aktiv |
11x per year
|
197,525
|
DSV aktiv reaches winter sports
enthusiasts. |
| Kanu |
Bi-monthly
|
16,019
|
Europe's largest magazine for paddlers. |
| Klettern |
10x per year
|
14,687
|
Mountain and rock/wall climbing enthusiasts. |
| Mountain
Bike |
Monthly
|
80,424
|
Mountain bikers and enthusiasts. |
| Outdoor |
Monthly
|
41,521
|
Hikers, bikers, paddlers, and nature/sports
enthusiasts. |
| Telecommunications |
| Connect |
Monthly
|
100,342
|
Comprehensive buyer's guide and source
of practical advice for laptops, PDA's, mobile Internet and other
telecommunications. |
| Travel |
| Geo Saison
|
Monthly
|
122,664
|
Geo Saison readers are frequent
and enthusiastic travellers. They take long-haul holiday trips three
times more often than the average German. |
| Geo Special |
Bimonthly
|
92,188
|
Geo Special readers love to
travel. They go on long-haul holidays three times more often than
the average German. They are very highly educated and well paid. |
| Women |
| Brigitte |
Fortnightly
|
782,582
|
Brigitte is read
by women with above-average educations and incomes: self-confident
personalities with a wide range of interests. |
| Brigitte
Woman |
Quarterly
|
285,543
|
Brigitte Woman
is read by women over 40 with discerning lifestyles, comfortable household
incomes, and broad interests. |
| Emotion |
Monthly
|
375,000
Print Run
|
Emotion is written
for the three million emotionally intelligent
women in Germany: aged 28-59, interest in people and psychology,
social equality, responsibility, close friends and relationships. |
| Gala |
Weekly
|
514,015
|
Gala reaches young,
attractive women with high-income. |
| Healthy
Living |
Monthly
|
420,000
Print Run
|
Healthy Living
is written for educated, better-off women aged between 30 and 49 who
enjoy an active, healthy lifestyle and have a high interest in medicine,
prevention and a healthy way of living. According to the AWA 2005
analysis, there are around 3.62 million such women in Germany. |
| Lufthansa
Woman's World |
4x per year
|
120,000 Print Run
|
Lufthansa Woman's World reaches
femaie frequent flyers of Lufthansa. |
| Young
Persons |
| Geolino |
Monthly
|
261,870
|
Geolino readers
are boys and girls aged 6 to 16 with an active purchase behavior. |
| National
Geographic World |
Monthly
|
180,000 Print Run
|
National Geographic
World features fun illustrations, exciting photographs and a happily
youthful layout, all custom-made for children aged eight to 12. |
| Neon |
Monthly
|
210,620
|
Neon is the first
magazine for German men and women aged 20 to 35: emotional and smart,
serious and daring, sensitive and credible. Neon is written
for the young individualists who are achievement-oriented, urban,
educated, and employed. |
| ITALY |
ON!
|
Monthly
|
98,000
|
Reaches subscribers of Fastweb TV, a video-on-demand
platform. |
| NETHERLANDS |
Holland Herald
|
Monthly
|
155,000 Print Run
(2.7 million+ passengers/month)
|
Holland Herald is the inflight magazine of KLM
Royal Dutch Airlines, accessible to over 2.7 million passengers per
month. |
| NEW
ZEALAND |
| NetGuide / Game Console
|
Monthly
|
14,147
|
Active users of the internet
making technology buying decisions for home and work. Game Console
is a specialist section for both PC and console gamers within the
publication. |
| SWEDEN |
| Svenska Dagbladet |
Daily
|
191,000
|
General interest daily with focus on international and
local news, foreign and national politics, and sports |
| UK |
| Daily
Mail |
Daily (Mon-Sat)
|
2,285,000
|
Daily Mail is a tabloid
newspaper read by over 5.5 million readers |
| The
Evening Standard |
2x per day (Mon-Fri)
|
600,000 Print Run
|
The Evening Standard
reaches the highest percentage of business readers and company directors
of all UK national press titles. |
| Mail
on Sunday |
Weekly (Sun)
|
2,225,000
|
Mail on Sunday is
read by over 6 million people every week. |
| Metro |
Daily (Mon-Fri)
|
1,300,000
|
Metro is a perfect
mix of national and international news wrapped around local information.
Metro calls its core target audience 'Urbanites'. These are
young, affluent, professional people who live active and ambitious
lives. |
| US |
| Reader's
Digest (travel/tourism sector) (PDF) |
see PDF
|
see PDF
|
see PDF |
| FAMA |
8x per month
|
178,688
|
FAMA is a celebrity
and lifestyle magazine for the Hispanic market in the US. |
| H&M
Magazine |
Quarterly
|
450,000
|
Customers of one of the
largest fashion companies in the world, H&M. |
|