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Circulation
205,000
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Frequency
Weekly |
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Target
Audience
CBI Weekly reaches IT Manufacturers, Distributors,
Systems and Network Integrators, VARs, Retailers and Corporation
and SMB buyers.
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Provides
critical coverage of industry trends, market analyses, cutting-edge
technologies/products and IT services to channel and business
buyers especially at regional level all over country. Offers
insight into the latest movements in IT distribution, reselling
and VAR business. Assists IT vendors to market their products
and services through channel partners. Delivers up-to-date
news to distributors and resellers to track product developments,
competitive vendor strategies, point ventures, mergers and
distribution agreements. Guides business buyers, especially
for SMB purchase managers, to make better buying decisions.
PUBLICATION
FACTS:
- CBI
is #1 with 23% Market share in IT channel business' in China
- First
IT channel publication in China since 1992
- Deep
local market touch and connection as compared to competitive
magazines
- Unique
operation mode and strong distribution channel with 30 local
offices all cover 7 regional markets around the Peoples
Republic of China guarantee nationwide delivery and personal
services face to face.
EDITORIAL
FEATURES:
- News
Section: timely, cutting-edge coverage of the week's
most significant developments in information technology,
in-depth analysis of the technologies, products, services
and peoples shaping the IT world every week.
- Market
Section: In-depth introduction, explanations, solutions
and prices of the new products on the IT market. Delivers
up-to-date market trend and price analysis and product availabilities.
- Channel
Section: Aimed at the channel reader, new channel strategies,
analysis's and discussions of channel business activities
and modes, reflects the IT Manufacturers' new acts on the
channel policy and cooperation from distribution, value-added
sell and retail, offers solution providers and integration
providers a unique perspective to better execute their businesses.
- Enterprise
Section:
Focuses on the market demands of business users. Offers
solutions to business users, discusses purchase strategy,
pros and cons of enterprise purchase, guides business users
to buy the technologies and products that will fit into
their uses.
Publisher:
CBI Publishing
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Advertising
Material
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Art
Paper
Live Sizes |
W
Inches
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H
Inches
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W
mm
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H
mm
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| Full
Page |
9-7/16"
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X
|
13-6/16"
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240
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X
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340
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| 2
Page Spread |
20-2/16"
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X
|
13-6/16"
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510
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X
|
340
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| 1/2
Page H |
9-7/16"
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X
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6-5/16"
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240
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X
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160
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| 1/2
Page V |
6-5/16"
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X
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9-7/16"
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160
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X
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240
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| News
Paper Eye |
2-6/16"
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X
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2-3/16"
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60
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X
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55
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| Mini
Page |
7-1/16"
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X
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9-7/16"
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180
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X
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240
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| Front
Flyleaf |
9-7/16"
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X
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13-6/16"
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240
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X
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340
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| Floret |
2-6/16"
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X
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2-3/16"
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60
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X
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55
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| Gate
Fold |
20-2/16"
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X
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13-6/16"
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510
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X
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340
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Front
Cover
Glue Page |
9-7/16"
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X
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10-10/16"
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240
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X
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270
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| Inserts:
1 page, A4 |
Newsprint
Live Sizes |
W
Inches
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H
Inches
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W
mm
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H
mm
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| Full
Page |
9-7/16"
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X
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13-6/16"
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240
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X
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340
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| 1/2
Page V |
9-7/16"
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X
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6-5/16"
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240
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X
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160
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| 1/2
Page H |
6-5/16"
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X
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9-7/16"
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160
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X
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240
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| 1/3
Page V |
9-7/16"
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X
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4-5/16"
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240
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X
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110
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| 1/3
Page H |
3-2/16"
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X
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13-6/16"
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80
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X
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340
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| 1/4
Page V |
9-7/16"
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X
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3-2/16"
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240
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X
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80
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| 1/4
Page H |
4-12/16"
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X
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6-5/16"
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120
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X
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160
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| 1/8
Page |
4-12/16"
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X
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3-2/16"
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120
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X
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80
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| Trim
Sizes |
W
Inches
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H
Inches
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W
mm
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H
mm
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| Full
Page |
10-4/16"
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X
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14-12/16"
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260
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X
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374
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| Mini
Page |
7-1/16"
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X
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9-7/16"
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180
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X
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240
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| Cover
Glue |
9-14/16"
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X
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11-7/16"
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250
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X
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290
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| Bleed
Sizes |
W
Inches
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H
Inches
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W
mm
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H
mm
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| Full
Page |
10-8/16"
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X
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15"
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266
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X
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380
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| Mini
Page |
7-5/16"
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X
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9-11/16"
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186
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X
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246
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| Cover
Glue |
10-1/16"
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X
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11-11/16"
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256
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X
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296
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| Film
Requirements |
| 4
Color film screen line |
175 lpi, Positives, Emulsion side down |
| 1/2
Page 4 Color film |
125
Ipi, Positives, Emulsion side down |
| B/W
film |
75 Ipi, Positives, Emulsion side down |
| Send
film to: |
Luo
Ping
Project Manager
Computer Business Information
6th Floor, No. 28
Zhongguancun South Street
Haidian District, Beijing 100081
P. R. China
T: +8610 6217 8877 F: +8610
6217 7781 |
| Please
send right CMYK design or label color, otherwise
the final print impression will be taken as a standard
color |
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Readership
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Industry Breakdown
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1 – 99 employees
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43%
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100 - 499 employees
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30.0%
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500 - 999 employees
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21.0%
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1,000 plus employees
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6%
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Source: Publisher Data, 11/05
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Industry Breakdown
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Banking / Finance / Insurance
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21%
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Government
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16%
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Education
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17%
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Manufacturing
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13%
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Telecommunications
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11%
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Healthcare / Medical
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5%
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Power / Utilities
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4%
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Transportation
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4%
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Other
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9%
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Source:
Publisher Data, 11/05
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Industry Job Breakdown
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Purchase Manager
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22%
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CIO / CTO
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16%
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IT Manager
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15%
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C Level
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13%
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IT Staff
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11%
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Business Manager
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9%
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Sales Manager
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6%
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Other
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8%
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Source: Publisher Data, 11/05
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IT Channel Breakdown
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Retailer
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27%
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VAR
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19%
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Integrator
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17%
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Distributor
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14%
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ISV
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9%
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Network Service Provider
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8%
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IT Provider
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6%
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Source: Publisher Data, 11/05
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Circulation Breakdown
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Controlled
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75%
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Paid
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25%
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Source: Publisher Data, 11/05
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Business Breakdown
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Corporate User
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60%
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IT Channel
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40%
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Source: Publisher Data, 11/05
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IT Channel Job Breakdown
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Purchase Manager
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25%
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C
Level
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18%
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Market Director
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17%
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Market Manager
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16%
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Sales Manager
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13%
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Product Manager
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6%
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Other
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5%
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Source: Publisher Data,
11/05
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Contacts
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Eastern
US/Canada: David Steifman
(212) 268-3344
Western
US/Canada except Northern California: Phoebe
Klein (212) 268-3344
Northern
California: April
Ramirez (408) 429-4516
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